While it’s useful to
detail the root causes of the Senators’ attendance woes, it’s time folks came
up with some ideas to get more bums in the seats. Eventually we may have a nice
shiny new arena centrally located in Lebreton Flats but, in the meantime, I
think it’s worth considering these suggestions which I offer absolutely free:
1. Schedule more Leafs
games at the Canadian Tire Centre. Is it just me or is it painfully obvious
that the arena is sold out when Toronto is in town? Since there are more Leafs
fans than rats in the National Capital Region, an Ottawa vs. Toronto game is
pretty much a guaranteed sellout. Plus, every such game is a win-win-win
situation as the Senators’ management gets a sellout, local Toronto fans get
game tickets and season ticket holders get to sell them their tickets at hugely
inflated prices.
2. As for scheduling extra
Leafs games, let’s do what popular musical acts do: if the demand is there,
book back-to-back games. That’s right; have a matinee game in the afternoon and
a second game at night. If we have to bring in second-tier players from the
farm team in Belleville to spell the regulars after game one, so be it. Leafs
fans will still gobble up second-rate hockey just as they’ve been doing in
Toronto for years.
3. Don’t be afraid to
advertise other games as Leafs games; simply market the opposing teams as the
Buffalo Leafs, the Boston Leafs, the Chicago Leafs and so on. Toronto fans are
so desperate for Leafs tickets that they’re bound to snap up any extras
available. (N. B. – this may only be a one or two-season solution as even Leafs
fans aren’t likely to fall for this ruse forever.)
4. Change our team’s name.
I doubt we can get away with calling the team the Ottawa Maple Leafs but maybe
the Ottawa Maple Leaves would work and at least has the advantage of being
grammatically correct. Barring that, just call them the Ottawa Leaves. That
should provide enough similarities to fool Toronto fans while creating enough differences to avoid legal
action.
5. Invest in a second
Toronto Maple Leafs team that will play its home games at the Canadian Tire
Centre. There should be enough Leafs fans in the region to sell out every game.
If not, there are still plenty of Toronto residents willing to drive five or
six hours for their only realistic chance to attend a Leafs game.
Hopefully, one or more
of my suggestions will pay off big time and the franchise’s future will be
secured. No need to thank me with free tickets or anything like that as I can’t
afford to pay for the parking anyway.
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